10 Lessons From Food Blog Camp 2011

food blog camp grand velas cancunSometimes you have to drop off the radar, invest in yourself, and find inspiration to go deeper in your work and life. Maybe that means taking a class, reading a book,  studying with a mentor, or attending a conference where you can be surrounded by all sorts of great teachings and insights. Food Blog Camp, a small gathering of some of the food blogging community’s most inspiring leaders, is all of those things in one gorgeous, entertaining, and tropical locale.

Todd and Diane, David Lebovitz, Elise Bauer, Matt Armendariz

For the third year in a row, attendees of the Food Blog Camp are given immediate access to some of the food blogging world’s most talented stars–Matt Armendariz (Matt Bites), Elise Bauer (Simply Recipes), Jaden Hair (Steamy Kitchen), David Lebovitz (David Lebovitz), Adam Pearson (Adam C. Pearson) and Diane Cu and Todd Porter (White on Rice).

Grand Velas Food Blog Camp

This year’s Food Blog Camp event was held in the luxurious Grand Velas Riviera Maya resort in Cancun, Mexico. Infinity pools, gorgeous vistas, heaping bowls full of guacamole, an endless supply of fresh juices, jungle wildlife, and luxury suites (so large I could have moved my entire apartment inside), created an otherworldly feeling that transported imaginations to uncharted places and happy tastebuds. As in past years, the location of the event was key in giving attendees a break in routine so that they could make room for innovative thinking.

Gaby Dalkin (What’s Gaby Cooking)

If you are longing for inspiration to bring your blog or website to the next level, I suggest you follow a few of the following lessons and insights from the Food Blog Camp panelists.

Continue reading “10 Lessons From Food Blog Camp 2011”

How to Go to a Food Blogging Conference

A huge and humble thank you to my new and returning readers for voting me through to this fourth round of Project Food Blog, a multi-round blog competition to see who will earn the title of  food blogging star and $10,000.  Thousands of men and women entered the competition, and now there are just a hundred. I am honored to be one of the remaining blogs. Thanks for reading and for your continued support. If you enjoy this post, please vote for me to make it to the next round!

Finding community at food blogging conference--Kim (Cook IT Allergy Free) and Tia (Glugle Gluten-Free)

When you become a food blogger, it’s a solitary art form. In the beginning there’s just you and the Big Idea. Perhaps the spark to tell your story and share ideas is so strong it only takes a few short moments to publish that first post. Or maybe it takes a painful cluster of days, weeks, or months to thrash through the inspiration and recipes and just get your blog going. All the while, the process of creating The Next Great Blog makes you realize that there are many, many obstacles you must face in order to continue your blogging journey. You must find time. You must have a voice. You must have a certain style. You must become a student of What Bloggers Do. You need to get out of isolation.

This is how you come to the decision to pony up some hard earned cash and sign up for a food blogging conference.

And besides, there are words to learn like SEO, blogging platform, hosting, DSLR, blog network, point and shoot, categorizing, tagging of posts, photography, lighting, lenses, and even something called food styling. You’ve already spent hours on the subject, but can only get so far on your own. Maybe there’s a partner, a loved one, a friend, a kid, or a fish-in-a-fishbowl who witnesses your process. Perhaps these trusted folk (or fish) even offer help when you fall into a deep pond of uncertainty and technical difficulties. Perhaps there is no one. Regardless,  as you struggle to define what it is your blog is, you start to realize you can’t do this blogging thing alone. You need qualified help. You need inspiration. You need mentoring. You need some food blogging friends.

One of the fastest ways to find answers, shore up weak spots, and find community is to go to a food blogging conference. Granted, going to a conference isn’t cheap–between conference tickets, transportation (airfare, gas money), lodging, and other associated costs the entire event can cost you hundreds if not thousands of dollars–but if you know how to make the most of your time you can push the value of every dollar.

Choosing a food blogging conference that works for you and your budget might not be an easy thing–there are plenty of factors like cost, location, and schedules to consider. But once you decide to surround yourself with like-minded people who also have the same passions as you, the world of blogging  doesn’t feel so isolated and lonely. Thankfully with the explosive growth of the food industry as entertainment, there are plenty of opportunities to find a food blogging conference that fits your needs and budget. There are local events, luxury getaways, camps, festivals, and conferences (Foodbuzz, Food Blog Forum, and IACP) that bring together food bloggers for intensive training and networking.

Regardless of what form of food blogging gathering you pick–be it a one-day seminar or multi-day getaway–there are a few key things to keep in mind in order to make the most of your time there. For this week’s Project Food Blog Challenge, I offer you my step-by-step tutorial on how to getting the most out of a food blogging conference.

Continue for Ten Tips for Making the Most of a Blogging Conference »

Food Styling and Food Photography Tips

I love food. I love to eat it and dream up new ways to engage with all its different ingredients. I enjoy playing with my food, photographing it, telling stories about it. Clearly food is much more than a source of nutrition and sustenance. For me–and many more people like me–food is art.

My food obsession has reached an all time height, thanks to the accumulation of decades working in restaurants and writing this blog. Because of my heightened interest in food photography (and incessant questions about how he does what he does), my friend Matt Armendariz generously offered to allow me to sit in on his recent Food Styling and Food Photography class with the ladies of Food Fanatics at his studio in Long Beach.

Between jokes and colorful industry gossip, Denise Vivaldo and Cindie Flannagan offered students a handful of tricks learned over the years (nay, decades) they’ve been working in the food styling business. Vivaldo and Flannagan gave students insights into making food ready for camera and how to think about food styling as a career.

Food Styling Tips from the Pros

Use non-edible (but not poisonous!) items to prop things up.
Just because you use a cosmetic sponge to prop up a piece of meat before you shoot it, doesn’t mean you can’t eat the meat. Take the picture, remove the sponge, and dive in! The ladies at Food Fanatics suggest that if you don’t have a lot of an ingredient (say pasta or rice) you can fake a false bottom with wet paper towels to give a bowl or plate additional height.

Frozen syrup and cosmetic sponges help maintain a food shot for longer.

Continue for more Food Styling and Food Photography tips »